Marketing Specialist: Linda Halt
Producer: Alina Seppä
Photographer: Mikael Niemi
Photography assistant: Severi Uusitalo
Styling assistant: Maiju Uusi-Simola
Hair and makeup: Maiju Uusi-Simola
The Pre-loved identity features a morphing print symbol animation, that symbolises re-using, recycling, and re-shaping your relationship with fashion and lifestyle consumption. Two of marimekko's most iconic print symbols morph into each other supporting the services community driven core message; "Shaped by us".